Future-Proof Practice: Marketing and Technology Essentials for Legal Professionals Conference

Technology is evolving faster than the law — attorneys who hesitate to adapt risk falling behind. Without a strong personal brand, potential clients may overlook you. Without a thought leadership strategy, your expertise remains invisible. Without leveraging AI and productivity tools, inefficiencies can drain billable hours.

This conference equips you with essential marketing and technology strategies to enhance your reputation, attract clients, and streamline your practice. Stay ahead of the competition, safeguard your professional standing, and future-proof your career by embracing the technology and marketing strategies shaping the modern legal landscape.

Don’t get left behind—attend and stay ahead.

AGENDA

8:45 AM            Sign In and Smile: Registration + Headshots by Mammoth Creative

9:00 AM            Your Legal Reputation Proceeds You. How to Enhance, Advance and Protect Your Legal Reputation Throughout Your Career
Speaker: Casey Boggs, ReputationUs

10:00 AM          The Hidden Cost of Inefficiency: How Attorneys Lose Time and Money
Speaker: Samer Mousa, Director, Attorney’s Advocate

11:00 AM          AI Literacies for Ethical and Effective Practice
Speaker: Trey Conatser, PhD, Assistant Provost for Teaching & Learning and Director, Center for the Enhancement of Learning & Teaching (CELT), University of Kentucky

Noon                  Fuel Up and Freshen Up (Lunch + Headshots by Mammoth Creative)

12:30 PM          Understanding Personal Branding and Thought Leadership for Attorneys 
Speaker: Charlotte Mabry, Director of Client Services, CrowdSouth

1:30 PM            One Last Shot (Headshots by Mammoth Creative Available)
 

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For questions: Contact the CLE Department at 502-583-5314 x 108.
Cancelations: Must be received by LBA at least 24 hours in advance for a refund (minus a processing fee). Substitutes allowed (except special events). 
Technology issues: User error does not qualify for a refund.

This is a LIVE program. Recordings are NOT included with registration. Separate fees apply for accessing past recordings through the LBA On-Demand Catalog. Please note: Live and on-demand CLE programs have different KBA accreditation requirements.